Thursday, June 26, 2014

Salmon Deal Supports Nutrition Education

Pssst. Wanna buy some good but inexpensive smoked salmon? From Norway? And do you want to help kids learn about good nutrition, too?

If so, stop by the Reading Terminal Market's center court Saturday, where Taste of Norway will be donating half of the proceeds of the day's sales to the market's pilot program to teach kids about good eating. The program is funded with two grants, $30,000 from the Aetna Foundation and $15,000 from the Leo and Peggy Pierce Family Foundation.

First the details on the salmon deal.

Taste of Norway will be selling half-pound packs of smoked Norwegian salmon for $8 or, better yet, two for $10. The product sells online for $20 a half-pound, though you can buy cheaper Chilean farm-raised smoked salmon for about $23/pound. Still, at $10 for a full pound it's a true bargain (besides, the Norwegian farm-raised salmon is a better product, both in terms of environmental aquaculture and flavor).

Taste of Norway is a Philadelphia-based importer organized by Erik Torp, Norway's honorary consul here. Much of the Norwegian smoked salmon you'll find in supermarkets is farmed in Norway, but smoked, processed and sliced in Poland; Taste of Norway's product is completely raised and processed in Norway. The company's first foray into the market was the operation of a day stall in late 2012.

The market's pilot program will begin next month with 80 youngsters aged 9 to 12 from the city's recreation programs participating in five classes to learn about nutrition. They'll be taught by Angela Scipio, an experienced nutrition teacher in the Philadelphia school district who will be using a state certified curricula. If the summer program is successful, the market plans to extend it year-round.

The youngsters will be divided into groups of 20 for the program, which will include sessions on each of the day's three meals, food safety, and shopping.

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