Potential Franchiser Seeks RTM Spot

KeVen Parker's plans to expand his Ms. Tootsie's restaurant brand through franchising, disclosed in today's Philadelphia Daily News, won't earn him any points in the competition to succeed Delilah's at the Reading Terminal Market.

Parker's South Street soul food operation is among the four contenders to fill the space Delilah was forced to vacate last spring when her business went bankrupt. In late August the four took shifts in the market kitchen at La Cucina to serve their food to RTM board members and staff. The board is expected to make a decision at its late September regular meeting.

Although the market tolerates the few vendors who have operated a limited number of other outside venues (the owner of Downtown cheese used to operate a shop at the Ardmore Farmers' Market, and Delilah at one time had three or four operations going at the same time), it doesn't condone franchising. Though Parker's proposed RTM stall would be his own, rather than franchised, if the brand is franchised that might put his chances to gain space at the RTM at risk.

Right now, though, it's only conjecture, since Parker's plan to franchise Ms. Tootsie's is only that, a plan.

According to PDN columnist Jenice Armstrong's article today, Parker is "looking to franchise the Ms. Tootsie's restaurant and KDP Lifestyle store and Luxury Suites brand next year in Los Angeles, Atlanta and Washington."

Two New Stalls at Reading Terminal Market

 It's a photo finish!

Two new vendors raced to open their new stores at the Reading Terminal Market, and both opened Saturday morning.

The Tubby Olive (top photo) had its full stock of bulk olive oils and vinegars in place for opening day. It's located along the back wall of Avenue D, next to the Rick Nichols Room across the aisle from Molly Malloy's.

The Head Nut, as of Sunday, still had plenty of shelves to fill, but you could find spices and herbs for just about any cooking need. One I found that, if I recall correctly the old Spice Terminal didn't stock, is Za'atar, the Middle Eastern blend of sumac, roasted sesame seeds, and a variety of dried herbs (which vary depending on who's doing the blending, though thyme and marjoram are frequent components).

Wursthaus Schmitz is still under construction, with little more than the framing in place last time I looked. Still, if the pace picks up they could be open by the end of the month.

Valley Shepherd Creamery finally has all its permits in line, so construction could start soon.

The market has three additional spaces to fill.

Late last month it held a "cook-off" for four soul-food outfits contending to fill the former Delilah's space. Members of the market staff and board were among the tasters. No decision yet.

The market also is negotiating with a potential vendor to fill the Coastal Cave space. Market GM Paul Steinke won't even give a hint as to the type of business it is.

A third space yet to be filled is a sort of "end cap" wedged inbetween Wursthaus Schmitz and the Avenue D aisle. The market hasn't even begun to fill that tiny space yet.

Nichols Room Opens

The new multi-purpose room at the Reading Terminal Market, named after semi-retired Inquirer food columnist Rick Nichols, opened while I was away in Wisconsin. Today it was nearly full for the noontime lunch crowd.

Most of the time the room will simply be another seating section at center court, but the market plans to make it available for groups via reservation, and for special events. It can also be combined with the kitchen area at La Cuchina at the Market, Anna Florio's adjacent cooking school classroom.

Later this spring the market will add to the back wall of the room an exhibit on the history of the market, created in cooperation with the Philadelphia History Museum (formerly known as the Atwater Kent).

The seating in center court environs -- recently upgraded with new chairs and tables -- temporarily expanded this winter into the area that formerly housed The Spice Terminal. When Wursthaus Schmitz begins construction of its new stall, that extra space will disappear.

This is all part of the Avenue D Project at the market, which is nearing completion. As part of that program, L. Halteman Family recently rejiggered and expanded its space, renaming part of it Riehl Deli & Cheese. Work is also progressing on the space along Avenue D for Valley Shepherd Creamery and the Tubby Olive. Another new vendor, The Head Nut, will begin work on its stall under the mezzanine soon.

The market has yet to announce a new tenant for the space created by the retirement of Coasal Cave's owner. Also up in the air is what will become of Delilah's: officially she could still return, but that appears more and more unlikely as time rolls by since the business was put into bankruptcy.

Coastal Cave Closes at RTM

Coastal Cave, a long-time purveyor of live lobster, Dungeness crab and smoked seafood delicacies, ends its tenure at the Reading Terminal Market with the close of business today.

I wasn't able to speak with him personally but proprietor Steven Cho is retiring from the market. His family also operates Ritz Seafood in Voorhees, New Jersey.

Coastal Cave's departure leaves another big hole for the market to fill. Last month Delilah's closed (reportedly temporarily) due to bankruptcy proceedings.

For the past year or so Coastal Cave updated its menu with some unusual sandwiches. Among them: pickled herring, smoked salmon and sardine Vietnamese sandwiches (bahn mi). Until Herschel's East Side Deli opened Coastal Cave was my source for Sunday morning lox.

RTM General Manager Paul Steinke has dozens of businesses that would love to locate to the high-traffic market. But many want to sell "carnival" foods that the market won't permit: popcorn, funnel cake, etc.

Update, Tuesday, April 3

Steinke's first order of business will be finding a home for the lobsters and lobster tank, which remain crawling and bubbling away, respectively, in the now otherwise empty stall.

The RTM plans to ask the three full-service fishmongers at the market -- Golden Fish, John Yi Fish Market, and Wan's Seafood -- to bid on the tanks. Expect one of them to jump at the chance to take over this part of Coastal's business.

When I visited the market this morning, I had expected to see the lobsters gone, since proprietor Steven Cho's family operates a restaurant, Ritz Seafood, in Voorhees, New Jersey, where they could be put to good use. But they were still on display.